company-overview - Highroad

About Us

Over the past 20 years, we have focused on large-scale engineering, automobiles, exhibitions and foreign aid and other logistics fields, deploying networks around the world, introducing intelligent technology and systematic operating procedures, and defining industrial ethical standards. We have established a complete solution from raw material procurement, collection and warehousing, to packaging and transportation, and financial financing. We have always been at the forefront of the industry, and we never stop.
Headquartered in Qingdao, we operate 7 domestic branches in major Chinese port and rail hubs (Beijing, Shanghai, Shenzhen, Hong Kong, Tianjin, Jinan, Dalian) and 16 overseas offices/warehouses across the U.S., Europe, Africa, and Asia. Our Tanzania center is the only African service hub designated among Qingdao’s first 10 Overseas Integrated Service Centers.
Since 2007, we have built a strong global footprint. In the U.S., our smart warehouses on both coasts enable 24/7 fulfillment, including FBA transshipment, drop-shipping, and label replacement, with 3–5 day delivery nationwide. Integrated with FedEx/UPS and full visibility tracking, our ocean/air and warehousing solutions maintain a 99%+ customs clearance success rate.

Deep Presence in Africa

We pioneered the first CIQ-supervised bonded warehouse in Africa with CCIC, offering integrated logistics and certification from mines to China. We also launched the first China-Africa documentation platform, holding exclusive FERI/AD agency for D.R. Congo and ECTN services for 24 African countries.In 2024, we became a Vice President Unit of the China-Africa Business Council, helping set up its overseas offices in Nigeria and Tanzania, and establishing investment promotion centers for Lekki and TEDA Suez zones in Qingdao.As China Representative of the Uganda Coffee Federation, we actively promote coffee trade and sourcing.

Tanzania Branch offers inland and cross-border road freight services across Africa, including container transport, Ro-Ro / break-bulk, project logistics, and multimodal transport, along with one-stop services such as freight forwarding, customs clearance, LCL consolidation, distribution, sorting, and last-mile delivery.

Vision

A leader in China's international logistics and international freight forwarding industry.

Mission

To be the most trusted logistics partner.

Core Values

Dedication, Sincere service, Teamwork and Innovation.

资质荣誉

公司提供包括货代、报关报检、站装、外点、分拨、分拣、物流配送一条龙的物流服务，为多家船公司的合作伙伴。

Qualification & Honors

HRL provides one-stop logistics services including freight forwarding, customs declaration and inspection, station loading, factory loading, distribution, sorting, and logistics distribution, and is a partner of many shipping companies.